Larissa Jaster Graphic Design Studio|

KFC Logo Redesign
KFC takes a dated graphic and updates it with a modern look. The angled backdrop makes the logo dynamic. Using black in the new logo gives it a bolder feel.  The colonel has traded is suit jacket for an apron implying he is ready to serve you – this makes the logo feel more friendly and inviting. The lines are clean and the type is more readable.

Dolby Logo Redesign
Dolby gave a nice refresh to their logo. The double-ds have been merged together, removing the visual separation that the old logo had. The new double-d mark goes well with the updated typeface. The box was removed from the “DOLBY” wordmark giving it freedom and space. This logo feels less restrictive, cleaner, and more unified.

Toys R Us Logo Redesign
The “Toys R Us” logo has improved it’s color choice in my opinion by simplifying the colors from 6 to 4. The star is now inside the larger R which makes the logo more fun. I am glad they got rid of the rather unnecessary quotation marks to make the logo cleaner and simpler.

Delta Logo Redesign
This redesign was well done. The new logo is very crisp and sharp! The type feels more modern and the icon has a nice dimensional element. The new colors feel bolder, yet still appropriate and keeping true to their brand. Designed by Lippincott Mercer.

CNET Logo Redesign
In the updated version of the cnet logo, they have removed the dividing line between the c and n. The red circle has more dimension and depth and the overall logo seems more unified and modern. It was a subtle update but works well.

Cisco Logo Redesign
Cisco Systems updated their logo and name in 2006. The restraining box with the “bridge” was replaced for a fresher, cleaner mark that more effectively implies digital communications. The shortened name also helps the logo appear bolder and more memorable. Designed by Joe Finocchiaro and Jerry Kuyper.

BP Logo Redesign
The BP logo redesign takes a boring, static shield that didn’t necessarily communicate well to a refreshing, colorful flower that feels more friendly and fun. This logo is a completely different direction, but with great improvement! Designed by Landor.

MSNBC Logo Redesign
In the MSNBC redesign, I prefer the use of the lowercase type. This new lowercase transition makes the logo seem less cold and imposing, and improves the friendliness and legibility of the logo.

Audi Logo Redesign
In the Audi redesign, the typeface has changed to a smaller, simpler typeface. The 4 rings have better gradients and shine to them. I think the new logo is easier on the eyes and more polished.

AT&T Logo Redesign
I like the updated symbol of the AT&T logo. I like the clean lines and the dynamic feel. I did prefer the all caps typeface in the previous version of the logo, but overall I think this was nicely done.

Applebee’s Logo Redesign
The Applebee’s redesign keeps the concept similar, yet the updated logo feels more professional and less clip-art like with an improved typeface and apple.

My Little Pony Logo Redesign
The “My Little Pony” redesign has updated its color to greatly improve the look of the logo. The typeface is bolder and fuller, and the y is executed well in a fun way to imply a tail.